All about self-expression, freedom and identity
Custom tools
Design & create bespoke Pepe Jeans pieces with our in-store Custom Artists
We let you get up close and personal with each piece, there are six tools that let you make a truly unique finished product.
Laser
Laser cut designs to make your piece pop!
Rips
Distress your denim how you like it.
Studs
Punk inspiration to give you a rebellious look.
Cuts
Give your look a raw edge.
Patches
Create it, Stick it, wear it.
Colour
Don't let your look fade.
Choose from three different levels of customisation
The Experience
Choose one toolThis gives you basic intoduction to the Custom Studio experience.choose from one of follow options: Stud Rip, Laser or Colour.
The Club
Up to 3 toolsYou have seen what the Custom Artists are capable of and you want more! Choose from up to three variants of customisation from Stud, Rip, Laser or Colour.
The Total HandCraft
Youp Pepe. Your RulesComplete customisation giving you a truly unique end result with no creative limits.